“When it comes to the facts of increasing climate disruption due to our human impact on the earth, there is an ethical obligation to respond. Those who actively give voice to or just passively live out their denial actually support the ongoing human violence to the land and clean air.” – Per Epson Stoknes, What We Think About When We Try Not To Think About Global Warming (p 25)

Meet the LOHAS

I have been reading the book The Responsible Fashion Company: Integrating Ethics and Aesthetics in the Value Chain by Francesca Romana Rinaldi and Salvo Testa  (published 2015) this year, and one consumer description caught my attention that I felt the need to share: the LOHAS, or Lifestyle Of Health And Sustainability!  Continue reading “Meet the LOHAS”

As an entry point, start with the things people love…Then engage them in how the things they love can be simpler, smarter and better. Tom’s, Tesla, AirBnB…have simply designed great products and services that people love and intuitively know are better for the world, without having it laboriously spelled out.

-Will Gardner, CEO of Collectively

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